Social Media Consultant | Content Creator

New York, NY

Universal Standard is looking for a NY-based Social Media Consultant to scale and lead innovation across the ever-evolving social ecosystem, with particular emphasis on video content creation (TikTok and IG Reels). At Universal Standard, we build social strategies that are differentiated, engaging, and customer-centric — specifically tailored for our audience. As our resident content creator, you will own the creative strategy and tactical execution for Universal Standard’s organic TikTok/Reels program and drive integration across the brand’s marketing campaigns and digital experiences. You will play a meaningful role in scaling the brand’s awareness on TikTok/IG and working closely with our Influencer Marketing Consultant to build the most robust content pipeline. In this role, you will be driving our cultural currency forward.

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