Privacy policy

 

1. OUR APPROACH TO PRIVACY

 

Effective Date: October 28, 2025 

 

a) This Privacy Policy sets out how Universal Standard Inc. ("Universal Standard", "we", "our" or "us") collects, stores, processes, transfers, discloses and uses your information, our use of cookies and similar technologies, and your rights and choices with respect to our data practices.

 

b) We operate an e-commerce platform, which we make available through our website www.universalstandard.com (our "Website").

 

c) This Privacy Policy applies to information we collect where we control the purposes and means of processing, specifically our Website and to our US stores (together, the "Service") and any other offline or online location that make this Privacy Policy available to you. Please ensure that you have read this Privacy Policy and our Terms of Service and understand how we collect, store, use and disclose your information, both online and offline through the Service. If you do not agree with our data practices, discontinue use of the Service.

 

d) Some regions provide additional rights by law. For region-specific terms, please see below.

 

●       If you are a resident of the U.S., see our U.S. State-Specific Disclosures.

●       If you are located in the EEA, Switzerland, or the UK, see our EU Disclosures

 

See Contact Us for our contact details.

 

2. COLLECTION

 

a) We collect the following categories of information:

 

1. Contact Identifiers, including your first and last name, email address, postal address, and phone number.
2. Account Credentials, including your username, password, password hints, and information for authentication and account access.
3. Characteristics or demographics, including your age, gender, and country.
4. Commercial information, including records of products or services you purchased, obtained, or considered.
5. Payment Information, including your payment instrument number (such as credit or debit card number), expiration date, and security code as necessary to process your payment.   
6. Profile Data, including your interests, inferences, preferences and favorites.
7. Content, including when you contact us directly, content within any messages you send us (such as feedback and questions to customer support) or publicly post on the Service (such as a product review), and information you provide when you voluntarily participate in a promotion, survey, or other marketing event. 
8. Personal Contacts Data, including the first and last name, email address, and phone number of your personal contacts. We collect data about your contacts with your consent and to fulfill a request by you, such as finding your contacts on the Service or inviting your contacts to join the Service. Such functionality is only intended for U.S. residents. By using this functionality, you acknowledge and agree that both you and your contacts are based in the U.S. and that you have your contacts’ consent for us to use their contact information to fulfill your request.  
9. Internet or other network activity, including information about the data and time of your transaction on the Service, the purchase channel, products viewed, if you read our emails, how you otherwise engage with us, how frequently you access the Service, how long you use the Service, your referring and exiting pages, the Website pages you visit, the links you click on while on the Service.  
10. Device Identifiers, including your device’s IP address and a UDID, Unique ID for Advertisers (“IDFA”), Google AdID, or Windows Advertising ID).
11. Device Information, including type of device, Internet service provider, platform type, device type, date and time stamp, a unique ID (that allows us to uniquely identify your browser, mobile device, or your account), operating systems, and browsers connected to the Service through the device, your mobile network, and your device’s telephone number (if it has one). When you access our Service from a mobile device, we collect unique identification numbers associated with your device (including, for example mobile carrier, device type, model and manufacturer, and mobile device operating system brand and model.

1. Non-precise Location Data, including approximate device location (such as by analyzing other information, like an IP address or data that indicates a city or postal code level).  
2. Inferences, preferences, or other insights we derive from the information described above.

 

c) If you choose not to provide such information, we may not be able to provide certain parts of the Service to you or respond to your other requests.  

 

(d) Some of the information we collect may be considered sensitive under applicable law. See our region-specific disclosures for details.

  

3. SOURCES  

 

a) We collect information from the following sources:

 

1. Information you provide through the Service. When you use the Service, you may be asked to provide information to us, such as when you register for an account, make a purchase, sign up for our newsletters, participate in a promotion, respond to surveys, post content, or contact support. Please do not provide any information that we do not request.
2. From your device. When you use the Service, we and third parties we work with automatically collect information from your browser or device using cookies and other tracking technologies. See Cookies and Other Technologies for more information on our use of cookies and trackers.
3. From our in-person events. We may collect information when you interact with us offline. For example, if you make a purchase with us, you may be asked to provide information in connection with the purchase.
4. Through our business relationship with you. To the extent you engage with us on behalf of another business, we collect information relating to you and that business. This information is not subject to this Privacy Policy except as required by applicable law.
5. From third parties. We obtain information from third party sources, including:
   1. Third party vendors and related parties we work with in connection with receiving analytics, advertising, security, and fraud prevention services.
   2. Business partners that offer co-branded services, sell or distribute our products, or engage in joint marketing or promotional activities.
   3. Social media platforms with which you interact. For example, when you engage with our social media channels, we may collect information associated with your profile. We may also receive additional information from the social media platform that you have authorized the platform to disclose to us. If you publicly reference us, we may feature your post in our Service or marketing materials.
   4. Public sources, such as data in the public domain.
   5. Where we generate the information. We generate information based on information we collect from the various sources described above.

 

4. COOKIES AND OTHER TECHNOLOGIES

 

This section describes the types of tracking technologies we use to automatically collect information from your browser or device. See Your Privacy Choices to exercise choice around tracking technologies.

 

1. Cookies. Cookies are browser-based text files placed on your browser when you visit a website, open or click on an email, or interact with an advertisement. There are various types of cookies, including session cookies (which expire when you close your browser) and persistent cookies (which remain until a set expiration date or until you manually delete them). Cookies may be first party (served directly by us) or third party (served by third parties we work with).  
2. Pixels. Pixels (also known as web beacons) are pieces of code embedded in a service. There are various types of pixels, including image pixels (typically one-pixel transparent images) and JavaScript pixels (which execute code). Pixels are often used in conjunction with cookies. When you access a service that contains a pixel, the pixel may allow us or a third party to collect information from your browser or device, or to place or read cookies on your browser.

 

We use these tracking technologies for various purposes, including to operate our Service, personalize your browsing experience, prevent fraud, improve security, perform measurement and analytics, and provide advertising (including targeted advertising).

 

5. PURPOSES FOR COLLECTION AND USE  

 

a) We collect and use information for the following purposes:

 

1. To process any orders that you make using the Service.
2. To set up and authenticate your account and future account logins.
3. To tailor how the Website is displayed to you (such as the language displayed).
4. To deal with enquiries and complaints made by or about you relating to the Service.
5. To communicate with you, including sending service-related communications.
6. To develop and send advertising, direct marketing, and communications about our and other entities’ products, offers, promotions, rewards, events, and services.
7. When you voluntarily participate in a promotion, sweepstakes, or contest, including to verify your eligibility and provide and deliver prizes in connection with your entries when applicable.
8. To conduct research, including focus groups and surveys.
9. To monitor and analyze trends, usage, and activities.
10. To administer and improve the Service, and other Universal Standard websites, marketing efforts, products, and services.
11. To operate, maintain and provide the social features and functionalities of the Service.
12. To address your questions, issues, and concerns.
13. To process your payments for products and services available through the Service.
14. To send to you technical notices, updates, security alerts, information regarding changes to our policies, and support and administrative messages.
15. To prevent and address fraud or suspicious activity in relation to your account and the Service.
16. To comply with our legal obligations.
17. To fulfill any other purpose at your direction.
18. With notice to you and your consent.
19. For targeted advertising purposes. We work with various third parties, such as ad agencies, ad networks, publishers, social media platforms, and technology providers, to deliver and measure ads. For example, we place ads on third party websites or platforms that use tracking technologies to serve the ads, measure ad performance, detect ad fraud, limit how often ads are shown, and provide reporting and analytics. If you visit our Service after viewing or interacting with one of our ads on a third-party website or platform, tracking technologies on our Service will help us attribute your visit and understand ad effectiveness.

Some advertising we engage in may be “targeted advertising,” which is the practice of showing you more relevant or personalized ads based on your activity over time and across non-affiliated services. Targeted advertising often involves us incorporating third party tracking technologies into our Service or disclosing (often hashed) identifiers, such as email addresses or Ad IDs, with third parties. These third parties then match our data with their own (or their partners’ data) to deliver ads to you or similar audiences. For example, we incorporate the Meta pixel on our website to serve ads to Meta audiences based on the data we provide.

We also use audience modeling services, where we and a partner each disclose (often hashed) identifiers to a technology provider. The technology provider then matches common factors between our and the partner’s data to help us understand audience overlap and improve campaign performance.

b) Notwithstanding the above, we may anonymize and aggregate or de-identify any of the information we collect (so that it does not identify you) for any purpose except as prohibited by law. For more information on your rights and choices regarding how we use information about you, please see the “Your Privacy Choices” section below.

 

6. DISCLOSURE OF INFORMATION

 

a) We disclose your information to the following categories of parties (in accordance with the purposes set out in this Privacy Policy):

 

1. Service providers. We disclose your information to service providers that perform services for us or on our behalf, which may include providing professional services, such as legal and accounting services, mailing, email or chat services, fraud prevention, web hosting, or providing analytic services. To the extent required by law, we contractually prohibit our service providers from retaining, using, or disclosing information about you for any purpose other than performing the services for us, although we may permit them to use information that does not identify you (including information that has been aggregated or de-identified) for any purpose except as prohibited by applicable law.
2. Third party vendors and other related parties. Some of the third parties we work with independently control the purposes and means of processing your information. For example, we disclose information to vendors that provide analytics, security, and fraud prevention services to us. We also disclose information to ad networks, technology providers, and other third parties that help provide targeted advertising.
3. Partners. We disclose personal information, including contact information and transaction information to our third-party marketing partners for commercial purposes, including, without limitation, in connection with offering co-branded services, selling or distributing our products, or engaging in joint marketing activities.
4. Promotional Partners. We disclose information with other parties to whom we jointly provide events, contests, sweepstakes, or other promotional activities. These partners will usually be clearly identified in the contest rules or promotional materials. When you voluntarily enter a promotion, we disclose information as set out in the official rules or additional terms that govern the promotion as well as for administrative purposes and as required by law (e.g., on a winners list for sweepstakes and contests). By entering a promotion, you agree to the official rules or additional terms that govern that promotion, and may, except where prohibited by applicable law, allow the sponsor and/or other entities to use your name, voice and/or likeness in advertising or marketing materials.
5. Public Product Reviews. We disclose information you make public through the Service when you submit a review of our products. Please think carefully before making information public as you are solely responsible for any information you make public. Once you have posted information, you may not be able to edit or delete such information, subject to additional rights set out in the “Additional Rights and Choices” section below.
6. Business transactions. We disclose your information to other parties in connection with a transaction, such as a merger, sale of assets or shares, reorganization, financing, change of control or acquisition of all or a portion of our business.
7. Law enforcement, regulators and for other legal reasons. We disclose information as required by law or if we reasonably believe that such action is necessary to (i) comply with the law and the reasonable requests of law enforcement; (ii) detect and investigate illegal activities and breaches of agreements, including our Terms of Service; and/or (iii) exercise or protect the rights, property, or personal safety of Universal Standard, its users or others.
8. Facilitating Requests. We disclose information at your request or direction.
9. Consent. We disclose information with notice to you and your consent.

 

b)Notwithstanding the above, we may disclose information that does not identify you (including information that has been aggregated or de-identified) except as prohibited by applicable law.

 

c) See Your Privacy Choices to exercise choice around our disclosures.

 

7. THIRD PARTIES

 

Our Service may link to or be incorporated with websites and online services controlled by third parties. In addition, we may integrate technologies into our Service, including those described in Cookies and Other Technologies, that are controlled by third parties. Except where third parties act as our service providers, they (not us) determine the purposes and means of processing your information.

 

8. YOUR PRIVACY CHOICES

 

This section describes the choices available to you regarding your information.

 

a) Region-Specific Choice. Some regions offer additional choice.  If you are a resident of the U.S., see our U.S. State-Specific Disclosures. If you are located in the EEA, Switzerland, or the UK, see our EU Disclosures. 

 

b) Profile and Account Information. You may update your profile and account information, such as your contact information, by accessing your Account page on the Website.

 

c) Emails. You can stop receiving promotional email communications from us by clicking on the unsubscribe link provided in such communications. We make every effort to promptly process all unsubscribe requests. You may not opt out of service-related communications (e.g., account verification, transactional communications, changes/updates to features of the Service, technical and security notices).

 

d) Text Messages. You can opt-out of receiving text messages at any time by texting “STOP” in response to any text message you receive from us or contacting us as set out in the “Contact Us” section below and specifying you want to opt-out of text messages. Please note that your opt out is limited to the email address, device, and phone number used and will not affect subsequent subscriptions.

 

e) Browser and Device Controls.

 

1. Cookies and Pixels. You may be able to manage cookies through your browser settings. When you manage cookies, pixels associated with such cookies may also be impacted. Please note that cookie management only applies to our website. If you use multiple browsers, you will need to instruct each browser separately. If you delete or reset your cookies, you will need to reconfigure your settings. Your ability to limit cookies is subject to your browser settings and limitations.
2. Third party opt-out tools. Some third parties we work with offer their own opt-out tools related to information collected through cookies and pixels. To opt out of your information being used by Google Analytics, visit https://tools.google.com/dlpage/gaoptout. We are not responsible for the effectiveness of their tools.
3. Industry opt-out tools for targeted advertising. Some third parties we work with follow the Digital Advertising Alliance’s Self-Regulatory Principles for Online Behavioral Advertising, which offers its own opt-outs tools for targeted advertising. For details, visit https://youradchoices.com/control. We are not responsible for the effectiveness of these tools.

 

9. STORING AND TRANSFERRING YOUR PERSONAL INFORMATION 

 

a) Security. We implement appropriate technical and organizational measures designed to protect your information against accidental or unlawful destruction, loss, change or damage. Nevertheless, transmission via the internet is not completely secure and we cannot guarantee the security of information about you.   

 

b) International Transfers. We are based in the U.S. and your information may be transferred to, processed, used, and stored in the U.S. and other jurisdictions outside your country of residence. If you are accessing our Website from the European Economic Area ("EEA"), your information will be processed outside of the EEA, including in the United States. Where required by law, we will provide appropriate safeguards for data transfers.

 

10. OUR POLICY TOWARDS CHILDREN   

 

The Service is not directed at persons under 18. We do not knowingly collect or solicit personal information (as defined by the U.S. Children’s Privacy Protection Act, or “COPPA”) from children. If we learn that we have collected personal information, or if you are a parent or guardian and you believe that we have collected personal information, in violation of COPPA , please contact us at legal@universalstandard.net.

 

11. CHANGES TO THIS POLICY

 

We may update this Privacy Policy at any time. When we change this Privacy Policy in a material way, we may provide you with additional notice to you, such as through your email address or prominent notice on the Service. Changes to this Privacy Policy are effective when they are posted on this page. Your continued use of the Services indicates your consent to the Privacy Policy then posted.

   

12. CONTACTING US

 

a) Please contact us at legal@universalstandard.net if you have any questions or comments regarding this Privacy Policy:

1. By email: legal@universalstandard.net
2. By mail: Universal Standard Inc., Attn: Legal, 20 Jay Street, Suite 930, Brooklyn, NY 11201

 

b) This Privacy Policy has been designed to be accessible to people with disabilities. If you experience any difficulties accessing the information here, please contact us at legal@universalstandard.net.

 

13. U.S. STATE-SPECIFIC DISCLOSURES

 

These additional disclosures apply to residents of California and any Consensus State. A “Consensus State” is any U.S. state that has adopted a comprehensive privacy law. For purposes of this policy, Consensus States include Colorado, Connecticut, Delaware, Iowa, Maryland, Minnesota, Montana, Nebraska, New Hampshire, New Jersey, Oregon, Tennessee, Texas, Utah, and Virginia. This section does not apply to residents of other states except as expressly provided herein.

 

a) Notice of Collection. Our data practices are as follows:

 

1. In the past 12 months, we have collected the categories of personal information set out in the Collection section above.
2. Sources. The categories of sources from which we collect personal information are set out in the Sources section above
3. Purpose. The specific purposes (including business and commercial purposes) for collecting and using personal information are set out in the Purposes for Collection and Use section above.
4. Disclosure. The categories of persons to whom personal information is disclosed, including service providers for business purposes, are set out in the Disclosure of Information section above. We disclose the categories of personal information listed in the Collection section above to service providers for business purposes.
5. Sales, Shares, and Targeted Advertising. Some of our disclosures of personal information to third parties may be considered a sale or share for cross-context behavioral advertising purposes under applicable law. We may also process your personal information for purposes of targeted advertising as defined by applicable law. The categories of information we sell, share, or process for targeted advertising purposes include: identifiers, characteristics or demographics, commercial or transactions information, internet activity, non-precise geolocation data, and inferences drawn from any of the above. The categories of third parties to whom we sell, share, or disclose your personal information for targeted advertising purposes include, where applicable, vendors and other parties involved in cross-context behavioral advertising. We do not knowingly sell or share the personal information of minors under 16 years old.
6. Sensitive Data. We collect, use, and disclose sensitive personal information only for the permissible business purposes for sensitive personal information under applicable law. We do not sell or share sensitive personal information to third parties.
7. Retention. We retain information for the length of time that is reasonably necessary for the purpose for which it was collected, and as necessary to comply with our legal obligations, resolve disputes, prevent fraud, and enforce our agreements.

 

b) Rights

 

This section sets out your rights. See Exercising Rights below for details on how to exercise your rights. 

 

1. Verifiable Rights

 

For California residents, you have the right to:

 

1. Know what personal information we have collected about you, specifically the right to know the categories of personal information we have collected about you; the categories of sources from which the personal information was collected; the categories of personal information about you we disclosed for a business purpose or sold or shared; the categories of third parties to whom the personal information was disclosed for a business purpose or sold or shared; the business or commercial purpose for collecting or selling or sharing the personal information; and the specific pieces of personal information we have collected about you.
2. Correct inaccurate personal information we maintain about you; and
3. Delete the personal information we have collected from you.

 

For Consensus State Residents, you have the right to:

 

• Confirm whether or not we are processing your personal information, and in some regions, confirm the categories of personal information we have processed;
• Access your personal information;
• Correct inaccuracies in your personal information;
• Delete your personal information; 
• Obtain a copy of your personal information that you previously provided to us in a portable and readily usable format

 

For Minnesota or Oregon residents, you also have the right to obtain a list of the specific third parties to which we have disclosed personal information.

 

For Delaware or Maryland residents, you also have the right to obtain a list of categories of third parties to which we have disclosed personal information.

For Connecticut residents, you also have the right to obtain a list of the specific third parties to which we have sold personal information.

 

1. Right to Opt-Out of Sales, Shares, and Targeted Advertising. You have a right to opt out of us selling or sharing your personal information for cross-contextual advertising purposes, or processing your personal information for targeted advertising.
2. Authorized Agent. You can designate an authorized agent to submit requests on your behalf. Requests must be submitted through the designated methods listed above. Except for opt-out requests, we will require written proof of the agent’s permission to do so and verify your identity directly.
3. Right to Non-Discrimination. You have the right not to receive discriminatory treatment by us for the exercise of any of your rights.
4. Revocation of Consent. You have the right to revoke consent previously given to us that we rely on to process your personal information.  If you withdraw consent, you may not be able to receive certain services dependent on that consent.
5. Appeals. You have the right to appeal our decision in response to your requests.

 

c) Exercising Rights

 

This section sets out how to exercise your rights.

 

1. Verifiable Requests. To exercise any of these rights, please submit a request through our Online Form or call our toll free number at 888-508-7897. Please note these rights are subject to exceptions. If you have an account with us, we may require you to use the account to submit the request. In the request, please specify which right you are seeking to exercise and the scope of the request. We will confirm receipt of your request within consistent with applicable law. We may require specific information from you to help us verify your identity and process your request. If we are unable to verify your identity, we may deny your requests. In the same manner, we will notify you if for any other reason we are unable to comply with your request.
2. Sales, Shares, and Targeted Advertising. We do not typically associate information collected through tracking technologies on our website with other information in our systems. As a result, you may need to submit one opt-out for information collected through website tracking technologies, and a separate opt-out for other information in our systems (like your email address).

 

For website tracking technologies: Enable a recognized opt-out preference signal in your browser (such as Global Privacy Control) or adjust your cookie preferences here. This opt-out will apply only to the browser in which it is set, and, if you delete or reset cookies or switch browsers, you will need to opt-out again.

 

For information in our systems: Submit a request through our form here.

 

If we can readily associate the information collected through website tracking technologies with other information in our systems, such as you are logged into your account when you submit the request or we maintain a pseudonymous profile associated with the browser or device from which you submit the request, we will apply the opt-out more broadly across our systems where feasible.

1. Consent. To revoke consent, write us at the email or postal address set out in the Contact Us section above (specifying the consent you wish to withdraw). If you withdraw consent, you may not be able to receive certain services related to that consent.
2. Authorized Agents. Authorized agents must submit requests through the specific methods designated herein. Except where prohibited by law, we will require written and signed proof of the agent’s permission.
3. Appeals. To appeal, write us at the email or postal address set out in Contact Us and specify what you wish to appeal. We will review and respond to your appeal in accordance with applicable law. If we deny your appeal, you may submit a complaint to your Attorney General as follows: Colorado, Connecticut, Delaware, Iowa, Maryland, Minnesota, Montana, Nebraska, New Hampshire, New Jersey, Oregon, Tennessee, Texas, Utah, Virginia.
4. Limitations. Your rights are subject to exceptions and our data retention practices. To the extent permitted by law, rights requests must be exercised through the applicable designated method specified herein

 

d) Additional California Disclosures.

 

1. Shine the Light. Customers who are residents of California may request (i) a list of the categories of personal information disclosed by us to third parties during the immediately preceding calendar year for those third parties’ own direct marketing purposes; and (ii) a list of the categories of third parties to whom we disclosed such information. To exercise a request, please write us at the email or postal address set out in “Contact Us” above and specify that you are making a “California Shine the Light Request.” We will respond to requests received in accordance with Shine the Light.
2. Do Not Track. We do not respond to Do Not Track signals.

 

e) Disclosures for residents of Nevada. For Nevada residents, you have the right to opt-out of sales of your personal information to third parties. To exercise your right, following the opt-out process in Exercising Rights above. Your rights are subject to exceptions and our data retention practices.

  

14. ADDITIONAL DISCLOSURES FOR DATA SUBJECTS IN EUROPE 

 

These additional disclosures and rights apply only to individuals located in the European Economic Area (“EEA”), Switzerland, or the United Kingdom (collectively, “Europe”). Terms have the meaning ascribed to them in the General Data Protection Regulation (“GDPR”).

 

a) Who is Responsible for the Use of Your Personal Data?

1. Universal Standard is the controller of the personal information we hold about you in connection with your use of the Service. This means that we determine and are responsible for how your personal information is used.

 

b) Lawful Basis for Processing

1. Data protection laws in Europe require a “lawful basis” for processing personal data. Our lawful bases include where: (a) you have given consent to the processing for one or more specific purposes, either to us or to our service providers or partners; (b) processing is necessary for the performance of a contract with you; (c) processing is necessary for compliance with a legal obligation; or (d) processing is necessary for the purposes of the legitimate interests pursued by us or a third party, and your interests and fundamental rights and freedoms do not override those interests. Where applicable, we will transfer your personal data to third countries subject to appropriate or suitable safeguards, such as standard contractual clauses.

 

c) How Long Will We Store Your Personal Data?

1. We will only retain your personal data for as long as necessary to fulfill the purposes we collected it for, including for the purposes of our legitimate business interests and satisfying any legal or reporting requirements.
2. To determine the appropriate retention period for personal data, we consider the amount, nature, and sensitivity of the personal data, the potential risk of harm from unauthorized use or disclosure of your personal data, the purposes for which we process your personal data and the applicable legal requirements.

 

d) You have the following rights in respect of your personal data that we hold:

1. Right of access. The right to obtain access to your personal data along with certain related information.
2. Right of portability. You have the right, in certain circumstances, to receive a copy of the personal data you have provided to us in a structured, commonly used, machine-readable format that supports re-use, or to request the transfer of your personal data to another person.
3. Right to rectification. You have the right to obtain rectification of any inaccurate or incomplete personal data we hold about you without undue delay. 
4. Right to erasure. You have the right, in some circumstances, to require us to erase your personal data without undue delay if the continued processing of that personal data is not justified.
5. Right to restriction. You have the right, in some circumstances, to require us to limit the purposes for which we process your personal data if the continued processing of the personal data in this way is not justified, such as where the accuracy of the personal data is contested by you. 
6. Right to withdraw consent. If you have provided consent for the processing of your personal data, you have the right to withdraw your consent. If you withdraw your consent, this will not affect the lawfulness of our use of your personal data before your withdrawal.   

 

e) You also have the right to object to any processing based on our legitimate interests where there are grounds relating to your particular situation. There may be compelling reasons for continuing to process your personal data, and we will assess and inform you if that is the case. 

 

f) If you wish to exercise one of these rights, please submit through this Online Form.  

 

g) You also have the right to lodge a complaint to your local data protection authority. If you are based in the European Union, information about how to contact your local data protection authority is available here.  

 

h) Data Privacy Framework. Universal Standard complies with the EU–U.S. Data Privacy Framework (“EU-U.S. DPF”), the UK Extension to the EU-U.S. DPF (“UK Extension”), and the Swiss–U.S. Data Privacy Framework (“Swiss-U.S. DPF”) as set forth by the U.S. Department of Commerce. We have certified to the U.S. Department of Commerce that we adhere to the EU-U.S. Data Privacy Framework Principles (“EU-U.S. Principles”) with regard to the processing of personal data received from the European Union in reliance on the EU-U.S. DPF and from the United Kingdom (and Gibraltar) in reliance on the UK Extension to the EU-U.S. DPF. We have certified to the U.S. Department of Commerce that we adhere to the Swiss-U.S. Data Privacy Framework Principles (“Swiss-U.S. DPF Principles”) with regard to the processing of personal data received from Switzerland in reliance on the Swiss-U.S. DPF. If there is any conflict between the terms in this Privacy Policy and the EU-U.S. DPF Principles or the Swiss-U.S. DPF Principles, the DPF Principles shall govern. To learn more about the Data Privacy Framework (“DPF”) program, and to view our certification, please visit  https://www.dataprivacyframework.gov/list. 

 

Universal Standard is responsible for the processing of personal data we receive under the DPF program and subsequently transfer to a third party acting as an agent on our behalf. We comply with the DPF Principles for all onward transfers of personal data from the EU, UK, and Switzerland, including the onward transfer liability provisions.

 

The U.S. Federal Trade Commission has jurisdiction over Universal Standard’s compliance with the EU-U.S. DPF, the UK Extension to the EU-U.S. DPF, and the Swiss-U.S. DPF. In certain situations, Universal Standard may be required to disclose personal data in response to lawful requests by public authorities, including to meet national security or law enforcement requirements.

 

In compliance with the EU-U.S. DPF, the UK Extension to the EU-U.S. DPF, and the Swiss-U.S. DPF, Universal Standard commits to resolve DPF Principles-related complaints about our collection and use of your personal data. EU, UK, and Swiss individuals with inquiries or complaints regarding our handling of personal data received in reliance on the EU-U.S. DPF, the UK Extension, and the Swiss-U.S. DPF should first contact us at legal@universalstandard.net.

 

In compliance with the EU-U.S. DPF, the UK Extension to the EU-U.S. DPF, and the Swiss-U.S. DPF, we commit to refer unresolved complaints concerning our handling of personal data received in reliance on the EU-U.S. DPF, the UK Extension, and the Swiss-U.S. DPF to JAMS, an alternative dispute resolution provider in the United States. If you do not receive timely acknowledgement of your DPF-Principles related complaint from us, or if we have not addressed your DPF Principles-related complaint to your satisfaction, please visit https://www.jamsadr.com/DPF-Dispute-Resolution for more information or to file a complaint. The services of JAMS are provided at no cost to you.

 

For complaints regarding DPF compliance not resolved by any of the other DPF mechanisms, you have the possibility, under certain conditions, to invoke binding arbitration. To learn more about the DPF, and to view Universal Standard’s certification, please visit https://www.dataprivacyframework.gov/framework-article/ANNEX-I-introduction.